Ending badly costs you the next show. The people watching at the end are the ones who will come back, and what you say to them is the announcement for next time.
The last two minutes
Say when the next one is. This is the single most valuable sentence in the whole show, and it belongs at the end, while the people who stayed are still there. If it is already scheduled, say the day and time.
Thank the people who bought by name. It takes fifteen seconds and it is why they return.
Say what happens next — that winners will get a notification, and when you will dispatch.
Then stop. A show that trails off for ten minutes after the last item teaches people to leave before the end.
Ending it
End show, then confirm at End your show?. A rehearsal ends at End rehearsal / End your rehearsal? instead.
Start another show is right there afterwards. Useful when you have more to sell and the room is still warm; a second show the same evening with the leftovers can work.
A raid, if you have someone to raid
Create a raid sends your viewers to another seller's show as yours ends. They send theirs to you another day. It is the cheapest audience growth available to a small store, and it costs nothing but the arrangement.
Arrange it before the show, not during.
What starts the moment you stop
Winners now have a payment window. Someone who was watching when they won has thirty minutes to pay. Someone who was not watching gets longer. What happens when you win, how long do I have to pay.
So the orders do not all appear at once, and chasing a buyer four minutes after the show ended is both rude and pointless.
What to do instead, in order:
- Wait. Let the payment windows run. Most people pay within the hour.
- Set the unpaid ones aside. Do not pack an unpaid order.
- Pack the paid ones. How to pack an order.
- Dispatch inside your own deadline. A courier order is due 24 hours after payment unless your store says 48. How to mark an order sent.
The number worth looking at
Not views. Sell-through — how many of the items you put up actually sold. That tells you whether your start prices were right and whether the lineup suited the room.
Views tell you how the announcement did. Sell-through tells you how the show did.
Questions people ask
Can I end a show with items still in the queue?
Yes. They are not sold and nothing is lost; they go in the next show.
What if someone was mid-bid when I ended it?
End the show after the current item closes, not during it. Ending with a live item is how a dispute starts.
Do I have to announce the next show on camera?
No, but a show that ends with a date gets more of the same people back than one that ends with goodbye.
When do I get paid?
Not at the end of the show — after the buyer has the item and the holding period passes. When do I get paid.
Should I run a second show straight after?
Only if you have items and energy. A thin second show undoes the good one.
More: after a show, how a live show works, how to schedule the next one.